Mustafa Ashraf is the Country Manager for Databricks UAE, where he leads the company’s efforts to empower organizations across the Emirates with data, analytics, and AI. With over 20 years of experience in the Data and AI domain, Mustafa has built and led high-performing teams that help enterprises unlock innovation and drive business outcomes through data-driven strategies. Mustafa is deeply committed to advancing the "We the UAE 2031" goals by enabling a digital, knowledge-based economy. He is passionate about using technology to foster sustainable growth, enhance national competitiveness, and empower people and organizations to thrive in the era of intelligence. Mustafa held senior go-to-market and leadership roles at Microsoft and IBM, where he led transformative initiatives that bridged technology with business outcomes. He holds a BEng in Electrical and Electronic Engineering from the University of Strathclyde (Scotland)